This is a fun logo for a serious client: Childrens Hospital at Dartmouth, part of the Dartmouth-Hitchcock Medical Center in Lebanon, New Hampshire. As with many design problems, clichés immediately came to mind. By virtue of describing the subject matter of each letter literally, the end result had enough energy, color and fun to appeal to children of various ages, as well as to their parents, and the CHaD staff. (The knitted letter was photocopied from the soccer coach's daughter's varsity letter sweater. We dig; we find good stuff!)