This logo for the institute for Human Services in Corning, New York,
was a tough one. It was a challenge to come up with a concept that
didn't appear to single out one particular group, or that didn't have
very unpleasant associations. Susan Harp came up with the idea that,
quite simply, time was running out. It worked. The client was ecstatic,
and most importantly, people looked at it, connected with it, and thought
about it, and gave money to help support research.

The design was also accepted into a juried competition in New York,
the end result of which was a limited edition of 12 postcards dealing
with social and cultural issues. (So was our "oz ne" design – see
Projects: posters.)